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'Very nice camera'
'Full-featured, best-performing super-zoom'
'One-size-fits-all bridge cameras are often touted as DSLR alternatives, but they’ve always lacked great performance and image quality – until Sony’s Cyber-shot RX10 showed up, that is.'
'Smallest, lightest camera with a 30x zoom'
'Gets even better!'
'Provides excellent results from ISO 100-400'
'30x optical zoom in a pocketable body, Good image quality'
'Attractive price, APS-C image sensor'
'Strong stills, weak video'
'User interface is perfect for consumers stepping up from P&S digital cameras'
'Image quality is excellent'
'This is a great camera'
'Excellent OLED electronic viewfinder'
'Picture Effects, Low light performance'
'Comfortable handgrip and handling'
'Fine shooting design, great photo and good video quality'
'Compact kit lens, Built-in EVF and flash'
'Grip is large, well-shaped'
'Full feature set, good performance'
'The A550's viewfinder doesn't compare particularly well, though. '
'Tilting 3-inch LCD.'
'poor colour accuracy and over-saturation'
'Overall, the Sony A550 and A500 look like good camera designs with some interesting innovations that take advantage of the serious CPU power of Sony's processing chips. '
'poor color rendering'
'It feels right and takes fine, accurate photos with little noise until you hit the outer limits (1600+).'
'in-body Steady Shot image stabilization and compatibility'
'Pros Strong all-round performance'
'The Sony A500's grip is a little odd.'
'Coupled with their BIONZ image processor, the A500 and A550 are optimized for low-light performance and boast a range of up to 12800 ISO.
'The A500's performance is quite robust, with power on to first shot running around 5/10 of a second.'
'An accelerometer rotates the images on the screen to match the camera's orientation and the controls are easy to use; buttons are well-placed and responsive.'
'The A330 will be available in the traditional black and also in a "copper brown" color scheme.'
'No video-out jack means images cannot be displayed on older TVs. '
'slightly murky optical viewfinder'
'The A380 is a fairly compact SLR that is easy to use and feature packed.'
'Smallish grip • Middling viewfinder • Colour shifts with default settings.'
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