'So Olympus is trying again to lure this lucrative audience to its Micro Four Thirds camp, this time with the more consumer-friendly designed and priced E-PL1.
'And in the eyes of many consumers the E-PL1 will best its more expensive bigger brother due to the fact that, for the first time, Olympus has included a built-in, pop-up flash, activated by a thumb switch situated at the top left-hand edge of the camera back. '
'the E-PL1 feels sturdy and easy to tote around from bag to beach and back again.'
'Camera has a "retro" look and design, which is appealing.'
'More unusually still at this level, the K-x’s light sensitivity settings can be boosted to a semi-pro equivalent ISO 12,800 for flash free photography in the near dark and 16:9 widescreen format HD video recording – at 1280 x 720 pixels, 24fps, rather than Full HD 1920 x 1080 – marking this out as an affordable all-in-one device. '
'Small and light, the Pentax K-x seems like a well-built, no-nonsense digital SLR'
'The new K-x felt sturdy.'
'The camera also features a new 'cross-processing' mode on top of an already impressive range of filters and processing options. '
'The W300's viewing and image management has also been enhanced with helpful date and calendar views, in-camera search by face or date, slide show with longer music files, and high-definition component output for viewing photos on a compatible HDTV set.'