'The lens is very similar to the HV30 with spectra coating (to reduce flare and ghosting), aspheric design, but adds a neutral density (ND) filter to improve performance in bright environments.'
'astonishing high definition detail and color reproduction'
'The JVC GY-HM100U is very well designed for pro shooters, balancing functionality and size.'
'Shoots to SDHC card.'
'JVC has today formally introduced its newest ProHD camcorder, a compact shoulder professional series GY-HM700, designed for mainstream production to provide fastest shoot-to-edit workflow with low-cost solid-state media storage made ready. '