'Ambient Light Sensors determine how much light is in the room and controls the TV light output accordingly - a dark room will trigger less light whereas a bright room will equal more light output.'
'Good flat panel display...price is really coming down'
'LGs XD Engine takes the low resolution of analog signals to near HD levels by improving brightness, contrast, detail and enhancing color as well as reducing signal noise.'
'the TV's dark measurements (backlight set to maximum) climb from a respectable 0.44 Cd/m2 to an overly bright 1.03 Cd/m2--an unacceptably high black level for a flat-panel HDTV when viewed in anything but a very well-lit room.'